|

|
Breakthrough Dividend
Chapter 8: Industry Support Groups
Besides active government and industrial sectors, Israel has several unique
intermediate organizations that span the gap between them. These often attract
both government and industrial support, and play a major role in promoting
new biotechnology startups and partnerships, both domestically and abroad.
National Biotechnology Steering Committee
In 1991, the Ministry of
Science and the Arts (MOSA) and the Ministry of Industry and Trade (MIT),
following the recommendation of the Katzir Report (Chapter 7), set up a broad-based National Biotechnology Steering Committee (NBSC) to help facilitate,
coordinate and promote Israel's efforts in this new field. To increase its
eligibility for external funds, the NBSC also subsequently constituted itself as a
nonprofit organization, the National Committee for Biotechnology (NCB). The
Chairman of both the NBSC and NCB is Prof. Max Herzberg, the CEO of
Orgenics (Chapter 12); its Secretary is Dr. Hamutal Meiri. Both are well-known
for their energetic activity in promoting Israeli biotechnology on both a
personal and professional level. The NCB recently moved into Industry House
in Tel Aviv, a modern office building that also houses MATIMOP and the
Israel Export Institute.
The Committee's composition, information, resources and expertise gives it
considerable influence. Its members are often primary advisors to Government
Ministries (especially the MIT), the U.S.-Israel Science and Technology
Commission's Working Group on Biotechnology and other national, binational
and international groups active in Israeli biotechnology. They were deeply
involved, as advisors, in setting up the MIT's MAGNET Program in
Biotechnology, and they persistently lobby for increased national support of
biotechnology.
The NBSC's domestic activities are quite varied. In 1992-93, for example,
members made formal site visits to all Israeli universities and academic
research institutes to reassess the state-of-the-field four years after the
completion of the Katzir Report. They also initiated a series of symposia and
conferences, including the 1994 meeting, "International Cooperation for
Biotechnology."
The NBSC/NCB acts as a national clearinghouse for information on Israeli
biotechnology. In 1994, the NCB published a Directory of Israeli
Biotechnologists. In addition, the NBSC/BC have prepared an industrial profile
summarizing the contributions of Israel's biotechnology to the national
economy, and commissioned a technology-assessment and marketing survey to
help identify Israel's competitive niche in the emerging field of biosensors, a
new NBSC priority. They have also screened 300 R&D abstracts from IHE's
and TI's to proactively prepare business plans for those that, after careful
screening, showed exceptional promise. Their first business plan helped
establish a new startup company (Serumtech, Chapter 19) to "pharm" human
genes in transgenic goats, to create high-value medical products that could be
easily extracted from the milk. The NBSC/NCB is also nearing completion of a
national database of active Israeli biotechnology projects, to facilitate progress
assessment and academic-industry cooperation.
Recent international successes include initiating binational cooperation with
Japan's powerful MITI (May 1993), setting up a program to promote Israeli
participation in the U.S. biotechnology market (May 1993) and organizing an
Israeli industrial biotechnology delegation to California and the West Coast
(October 1993).
MATIMOP
MATIMOP is an independent, public, nonprofit organization
devoted to promoting new Israeli industry in all fields. It is jointly supported by
the Israel Manufacturer's Association, the national worker's union and the
Ministry of Industry and Trade (MIT). The MIT Chief Scientist is MATIMOP's
nominal Chairman, although the day-to-day business of MATIMOP is run by
its Director, Yair Amitai.
MATIMOP was originally an R&D and high-tech industry lobby group, but
now encourages and directly assists new startups. Entrepreneurs are offered
professional market analysis and business advice on their particular proposed
product, or on likely future opportunities. "We charge for these studies," Amitai
says, "but, since they are essentially government subsidized, we charge a young
new firm a lot less than an outside consultant would." MATIMOP also
sponsors larger studies that assess Israel's competitiveness in a particular field
(e.g., biosensors).
After completing their feasibility study, MATIMOP can help new entrepreneurs
apply for an R&D grant from the MIT. Since Israel has a small domestic and
capital market, MATIMOP often helps its proteges locate local or foreign
strategic partners and move into exports. According to Amitai, such
international matchmaking is rapidly becoming the major thrust of
MATIMOP's efforts. The organization now has a database with 400-600 Israeli
technology-based projects seeking partners for joint ventures at any one time.
MATIMOP also gives Israeli inventors international exposure through its
quarterly newsletter, Advanced Technologies from Israel, which highlights 20-25 high-tech projects seeking R&D or marketing partners. The newsletter is
sent free-of-charge to 8,000 addresses, mostly abroad. About 30-40 percent of
all responses and inquiries are from interested American companies, especially
medium to large industries, investment companies and banks. Of the last 100 or
so highlighted projects, however, only one related to biotechnology (a
degradable ophthalmic drug).
MATIMOP could be a useful channel for identifying, reaching and linking
Israeli and U.S. biotechnology partners, although its present "customers" and
publicity focus mostly on Israel's traditionally successful electro-optics,
electronics, materials and biomedical engineering industries. On the other hand,
its recent catalog, also entitled Advanced Technology from Israel, lists 26 new
opportunities in agrotechnology (of which 12 qualify as biotechnology by this
report's definition), 9 in biotechnology, 25 in diagnostics (19 biotechnology)
and 17 in medicine (6 biotechnology). While a good sign of things to come, a
quick comparison with the 65 hopefuls in computer science and the 40 in
mechanical engineering, again drives home the relative difficulty of a
biotechnology first start. While sympathetic to biotechnology, Amitai points out
the field is still relatively young and, although MATIMOP can help
entrepreneurs, it cannot create them. Eventually, however, he expects
biotechnology to receive a greater share of MATIMOP's attention and
exposure.
Amitai is bullish on U.S.-Israel cooperation. He feels no culture gap exists
between U.S. and Israeli businessmen (except recent Soviet immigrants) and
that large, established Israeli companies can easily compete on their own
merits. In contrast, he feels that smaller Israeli companies have major problems
managing their contacts abroad and in maintaining control of their inventions
and advances. American companies prefer buying or licensing Israeli ideas at
an early stage and finishing the R&D back home. They want to keep tight
control of their own R&D funds, in-country and nearby, and don't want a
continuing relationship with an Israeli partner, especially one too small to
maintain effective daily contact. This may not be in the best interest of Israel,
whose government espouses a policy of creating jobs and a high-tech industrial
base in Israel. It also may not be in the best interests of the Israeli companies
themselves, since the next phase of development has high incremental value-added, but smaller companies really have little leverage and little other choice.
Similar concerns have been raised by Uri Litvin and Reuben Alister of
YISSUM (Chapter 20). They all agree, however, the major gap remains getting
local R&D to the point where it is "safe" enough to attract foreign capital at all.
Israel Export Institute (IEI)
The Israel Export Institute (IEI) is an
independent trade-promoting group. Funded 60 percent by government, and 40
percent by established Israeli exporting companies, IEI provides members
information, contacts, liaison and exposure. It also publishes useful catalogs,
including the 1994 directory, Israel's Biotechnology, which provides
information on about 40 exporting companies. IEI does little to encourage new
domestic startups, but it can be a useful contact for U.S. firms looking for
established potential partners abroad, though Mira Richman, Director of IEI's
health care department, admits, "We know more about Hong Kong than Tel
Aviv."
Table of Contents
Previous
Next |

|